At an event on Great Yarmouth's Britannia Pier, Rupert Lowe formally converted Restore Britain from a pressure group into a registered national political party.
On 13 February 2026, Rupert Lowe took the stage at a theatre on Great Yarmouth's Britannia Pier to announce that Restore Britain would become a registered national political party.
The launch event drew significant media attention, particularly for Lowe's hardline immigration stance. He reportedly stated that 'millions will have to go' in reference to deportation policies.
The party announced that five councillors would stand at upcoming Norfolk county council elections under the Great Yarmouth First banner, the local arm of the Restore Britain movement.
Lowe positioned the new party as an alternative to Nigel Farage's Reform UK, from which he was suspended in March 2025.